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The book presents findings of various studies conducted on marketing of live pigs , pork & pork products, pork quality traits and consumers preferences.
The findings of the different studies presented in this book were compared with the findings of similar studies conducted in different African countries so that the overall information presented in this book provides an overall image of the studied parameters in Africa.
The African diverse cultures and indigenous knowledge in the marketing value chains were well emphasized.
Zemelak Sahle Goraga received his PhD in AnimalBreeding and Genetics from Humboldt University ofBerlin, Germany.
He has served as livestock researcherand related fields for above twelve years.
Currently,he is working at the Ethiopian BiotechnologyInstitute.
He has received several awards andpublished more than fifteen publications.
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