School Management Teams

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Experiences of communicating with rural parents in primary schools

The study is located within the interpretative paradigm, qualitative research approach, a case study design and purposeful sampling to select principals who participated in the study.

The study revealed that SMTs and parents use one-way and two-way communication strategies to discuss important issues about the progress of learners.

Factors that hinder effective communication between parents and SMTs in rural schools were identified, such as a lack of conveying information by SMTs; limited involvement of parents in making decisions regarding major issues involving their children; and language as a major barrier between parents and schools in rural areas.

Many parents in rural communities have a low level of education and, therefore, struggle to engage with schools.

It was also found that poor socio-economic circumstances affect communication between parents and teachers.

Many parents cannot afford to buy mobile phones to ease the process of communication between themselves and the schools.

The use of mobile phones is also a major hurdle for parents.

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